Scott Allan Golf

Easter Golf Graphics

scott — Sat, 23 Apr 2011 16:31:09 +0000

Happy Easter Weekend!

Looks like it’s going to be a great weather weekend for us all in the Okanagan region of British Columbia…..hope yours is bright and sunny as well!

I recently was contacted to create some Easter website graphics for a Golf Course…..they wanted a few images to match the color scheme of their golf facility. “Could I do it”, they asked. “No problem”. I replied. Within 2 hours, the golf facility had 3 images to utilize in their Club E-Newsletter, on their website and for printing purposes. They loved them!

The main reason they loved them is because they were “golf specific”, meaning I added a few golf balls, golf flag and golf course background images. We also incorporated their Club Logo onto the images….customization.

The golf facility had no in-house staff member that could design the images quick enough, and wasn’t into paying a designer hundreds of dollars to meet their request…not to mention the time it would take.

Does this sound familiar to your Golf Industry business. Contact me for any website graphic ideas you might have and we’ll find an affordable option for you. Ahhhh, you gotta love that word “affordable”!

Anyway, feel free to copy any of the Happy Easter graphics I created below. You could use them any way you desire for your Golf Industry business…in your E-News, on your website and in your printed literature.

Enjoy……Happy Easter!

“White-Out” on PGA Tour

scott — Fri, 28 Jan 2011 17:33:22 +0000

The new year in the Golf Industry means new Golf Equipment! The PGA of America Golf Show is currently taking place in Orlando, and there are plenty of new products that will be rolled out.

If you watched any of the PGA Tour’s Farmer’s Insurance Open yesterday you would have repeatedly heard about Taylor Made’s new Driver – the R11. Not only were players like Dustin Johnson and Justin Rose playing the hot new driver, more than 30 of the PGA players were dressed in all white, head to toe, to create some buzz around the launch of the new R11 Driver.

I gotta say, the Marketing Team responsible for the “White-Out” on the Torrey Pines Golf Course for the Farmer’s Insurance Open hit a home run with that one. Nick Faldo and Kelly Tilghman made mention of the Taylor Made products multiple times during The Golf Channel telecast, which must have had the Taylor Made suits grinning from ear to ear. Rarely do we get to hear such strong product promotion for one particular golf product, not to mention one particular NEW golf product…

The Taylor Made R11 Driver…..Coming February 4th, 2011 to a Pro Shop Near You.

Hmmmmmm…wonder if The Golf Centre in Kelowna will be stocking any?

2011 “Smarter” Goal Setting

scott — Mon, 24 Jan 2011 03:43:54 +0000

2011 is well under way and most if us have already busted a few of our New Year’s Resolutions. Lose Weight, Eat Better, Exercise More, Watch Less Television, Shop Less, the list goes on. One major reason we have troubles following our best intentions is that we didn’t set “SMARTER” goals for ourselves. SMARTER is an acronym for many positive steps we need to follow to ensure we succeed at attaining our intended goals.

You’ve no doubt heard this expression before, but I wanted to get rolling with my new website with some small tidbits of information that are meant to keep you coming back to read up on more topics. Too long of a blog post equals lost website visitors…..that’s all, I’m out!

Now go set yourself some SMARTER goals and let’s have a great 2011!

Specific Be as specific / detailed as possible

Measurable How can you tell you’ve reached your goal?

Adjustable Is it flexible?

Realistic Is your goal attainable?

Timely What is the time line for your goal?

Exciting Are you motivated?

Recorded Write it down!